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Establishing the Emoji Sensorimotor Norms

What are sensorimotor norms?

Sensorimotor information (ie. information that we experience through our senses) plays a role in cognition, particularly in relation to how we represent knowledge of concepts in memory. We are replicating the approach used in the Lancaster Sensorimotor norms, which gets people's ratings about how strong they perceive different concepts based on different perceptual modalities. These modalities are touch, hearing, smell, taste, vision and interoception. Additionally, people's rating how the extent they experience these concepts via different action effectors: mouth/throat, hand/arm, foot/leg, head (excluding mouth/throat) and torso. We are replicating this but in respect of Emoji, so we can gain large-scale data about how concepts represented in emoji might be represented and retrieved by sensorimotor integration. 

Establishing sensorimotor norms?

This project involves pilot testing and large-scale data collection to gain ratings on perceptual and action strength of the Emoji Unicode List. 

Exploring approach-avoidance tendencies of emoji

Upon we have established the action strengths of certain emoji stimuli, we are well placed to test how emoji varying on these dimensions might impact upon action tendencies. That is, to what extent those which have high action strength might be represented by stronger action tendencies, represented in physiological, neurological and behavioural responding. 

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